Monday, 17 February 2014

Dapper Parade | The Looks WE Love!

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Special Picks


Brown leather biker jacket, Belstaff
Blue shirt, Brioni
Distressed jeans, True Religion
Boots, Timberland


The models on the street with great beards! 

Thursday, 13 February 2014

EXCLUSIVE: THOM SWEENEY by Mr. Porter



London has a rich and unrivalled sartorial history, and while its famous Savile Row remains the epicentre of the traditional tailoring culture, the flame of contemporary elegance burns brightest in a less celebrated corner of Mayfair. Working from a former art gallery near Oxford Street, Messrs Luke Sweeney and Thom Whiddett run Thom Sweeney, London's coolest bespoke tailors. This season the duo have produced their first ever ready-to-wear collection, which is exclusively available from MR PORTER.

"We started the business in January 2007," remembers Mr Sweeney. "Before that we both worked for [the tailor] Timothy Everest in the East End." Mr Whiddett explains the duo's original intentions: "We wanted to have a bespoke tailoring house, looking after our clients with great service and great clothes." Key to their success is the fact that the suits are cut in a shape that's more relevant and contemporary than those produced by most bespoke tailors. "Our guys don't want to walk down the street in cropped trousers or with a jacket that stops half-way down their back," says Mr Whiddett. "But they still want to look modern and cool. Our clients wear our suits at work, but also to [exclusive Mayfair clubs] 5 Hertford Street and The Arts Club. And because of the way they're cut you could also go to Shoreditch House [in London's fashionable East End], because it doesn't look like a boring city suit."


All around Thom Sweeney's bespoke shop there are images of style icons from the past, men such as Messrs Frank Sinatra, Steve McQueen and Sir Sidney Poitier. However, the tailors use these old shots as a springboard that propels them forward, rather than a weight that holds them back. Mr Whiddett explains, "If an image still looks current then that says something about the guy in the shot, and the guy who made the clothes. But there isn't one old look that's just spot on, it's always about the proportions - the width of the trousers affects the size of the lapels. Our look is current without being edgy." It's a look that appeals to many high-profile Londoners, most notably Mr David Beckham who wore a Thom Sweeney suit when he piloted the Olympic flame down the River Thames en route to the opening ceremony of the 2012 Games.

 From left: Messrs Sweeney and Whiddett

Among the things that sets Thom Sweeney apart from London's classic tailors is that the clothes the firm makes reflect modern life better than the traditional pinstripes-all-week-and-tweed-all-weekend dichotomy that still seems to inform much of Savile Row. Mr Sweeney explains, "We guide a lot of guys for what they're going to wear at the weekend and in the evening - people want to look better in the evening than they do in the office." Thom Sweeney also caters for the growing number of men who like to wear separate jackets and trousers, even on formal occasions. "Separates are a big deal at the moment," says Mr Sweeney. "It can look great if you get it right, with a double-breasted blazer and trousers. One of our best customers is often in separates from nine-to-five, but come the evening he's in a mohair suit and a tie."

Talking of mohair, which is made with yarn created from the hair of Angora goats, it's an important part of Thom Sweeney's superb dinner jacket. "The tux is really important to us," says Mr Sweeney. "We make a lot of tuxes for our clients. Whether you wear it once a year, or 10 times a year, it's something you need in your wardrobe. Every time we've made one for a bespoke client he's come back and said, 'I wish I'd done it earlier'. When you go to black tie events people notice." Mr Whiddett is equally evangelical, "If you've got a few good suits already and you come to an event where you want to dress up, there's nothing smarter."



However, people also notice what a man wears at the weekend, which is why Thom Sweeney makes casual trousers and blazers. "We've done navy blue cotton chinos," explains Mr Whiddett, "with a slim leg, so you can dress them down with a polo shirt and sneakers. The main difference between the casual pieces and the formal jackets is that for the casual jackets we softened up the shoulders with a flat sleeve head, so they're a bit easier to wear." In fact soft shoulders are a Thom Sweeney signature, as well as a defining feature of most of what's good in contemporary tailoring. Mr Sweeney explains how the house block was developed, "The shoulder line's a bit softer than you get on Savile Row, but we still keep the roped sleeve head. It has presence, but it's soft to wear."

These details have been taken directly from the handmade suits and put into the new collection. Mr Whiddett explains the rationale behind the ready-to-wear range, "It's in line with the bespoke, right down to the way it sits on the shoulder."

Monday, 10 February 2014

SS14 Men's Footwear Trends


Passion for shoes is not just for women and it shouldn’t be! Guys; no style is finalized with a great pair of shoes. After all, footwear is one of the most important aspects of any look. Remember; what you choose to put on your feet actually does reflect something about you, whether it be laziness (socks with slip-on sandals), obliviousness (untied sneakers) or keen style savvy (Those trendy suede desert boots I love so much).
Suede desert boots look good on everyone. Less formal, less sporty; just the way it should be!  If they're good enough for prince harry, they are good enough for you too!  
Men's footwear brand Allen Edmonds did a survey of 1,000 American men and women, and they found that women judge men's shoes twice as much as men judge women's. 64 percent of women judge a man's fashion sense based on his shoes; 52 percent of women say they judge a man's personality by his shoes; 36 percent say they use shoes to determine a man's financial position; and 54 percent say men's shoes reflect a guy's attention to detail (or lack thereof).

First rule first: Either you wear Oxfords, sandals or trainers, make sure that they are clean and polished!

Men’s footwear summer fashion trend 2014 collections show a variety of models are showed like loafer, boots, moccasins, sleepers, top-siders and indoor trainers. Besides, some key points are important too. Such as suede, geometric and floral designs, and bright colours. As I see, using classic shoes in a sporty way is/has been the ‘essential for SS14’ for the designers. We see wicker and perforated materials and partial perforation a lot from well-known brands.
  • Espadrilles. The comfortable trend. We were already expecting this from London Collections: Men spring/summer 2014. :) They come in neutral shades, bright saturated colours or models with fashionable print. Traditional cotton, fabric or glitter fabric is also used commonly.
Givenchy, Richard James, Dries Van Noten, Canali. Canali is my favourite here!

Richard James, E. Tautz, Gieves & Hawkes
  • Sandals. Forever! Especially the gladiator ones are the winners! Either you can choose leather ones or canvas, these is a ‘must have’ in your wardrobe.

Trussardi, Salvatore Ferragamo, Dries Van , 3.1 Phillip LimNoten
  • When it comes to attending to a party or a dinner you can choose smart looking espadrilles, oxfords or loafers. They are always ‘in’. Try to pick the wicker ones (If you go with leather).

Nicole Farhi, E. Tautz, Richard James, Canali. LOVED the one by E. Tautz!


Wicker and Perforated materials and partial perforation from Emporio Armani, Bottega Veneta, Dolce & Gabbana, Dolce & Gabbana
  • Trainers. The king of 4 seasons! This season the winner is the most colourful and bold ones! You can also wear them with a formal wear too!

Prada, Yohji Yamamoto, Missoni, Louis Vuitton



ETO Jeans UK

Wednesday, 5 February 2014

Look of the day: URBAN WEDNESDAY



Monday, 3 February 2014

No-Fail Gift Guide for Valentine’s Day | FOR HER!


I can easily feel that you need help about finding the perfect gift for her.
For those who are ‘a little bit confused’ about ‘What to buy to HER for Valentine’s Day’ here is a woman advice; flower is a must. Start thinking about what would go good with the flower… :)
Here are some suggestions to save your day! Go safe, go cute or go naughty; This is no-fail gift guide!

  • Go Safe!


  • Pandora Hidden Heart Necklace Pendant £129.00
  • Prada Candy L'Eau Valentines Gift Set £50.00
  • 9 Carat Yellow Gold and Silver Heart Diamond Bracelet £79.00 £59.00
  • Diane Von Furstenberg Mini Stud Bag £260.00
  • DKNY Rose Gold Glitz Ladies Watch £125.00

  • Go Cute!



  • Atop World Time Watche VWA5 Red £80.00 £40.00      
  • Personalised Love & Kisses Cocktail Glass £19.00
  • Body Shop Strawberry & Chocomania™ Shower Duo £6.00

  • Go Naughty!


  • ID SARRIERI Chantilly lace tulle chemise £470.00
  • Ann Summers Amy Cami Suspender £50.00
  • Kelly Brook Red and Black Embroidered Balconette Bra £16.99
  • Sorbet Boutique Flirty Lace Babydoll £20.00
  • Agent Provocateur Soiree Samarra lace and leather suspender belt £445