Before
London Fashion Week starts let’s have a flashback of London Collections: Men on
Jan 2013. It was a brilliant time for anyone interested in men’s fashion.
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| Diego Vanassibara |
DiegoVanassibara, shoe designer, has launched his collection at London Collections:
Men 2013. The shoes that I love even as a woman. (I have written this many times before; when it comes to shoes & women it's not just an obsession for women shoes)
He says that he has
received fantastically positive response from the visitors - as I could easily guess. One of his most famous statement is: "I
design shoes for men to admire, wear and be admired. After all, they have the right to dream
too."
I asked for
an interview with him and my first question was if he is going to attend the
coming up LFW or not. Apparently he won’t.
But this is
not an excuse for us not to have a look at his designs.
Vanassibara grew up in South Brazil, moved to the UK at the age of 22. He has a
degree and a diploma from Cordwainers in footwear design and product
development.
He is known
as a designer who uses new concepts, materials, crafts and construction to
produce a beautiful collection of shoes.
For those
of you interested in smart but stylish shoes that will last you a long time,
then Diego Vanassibara is a brand and designer you should know about. In
my opinion Diego’s designs offer a perfect balance between a classic shoe and
fashion forward design. Retailing between £500-£900 they can be called as an
investment for style! :)
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| Trace Publicity Press Day |
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| Photographed by Belinda Bean |
When I
asked him about the men fashion on AW13/14 he said that he doesn’t approach
seasons as a "one off statement". He doesn’t want to create shoes
that are highly recognisable by being from a determined season because they get
dated very easily. “What I have introduced in the season, and that is something
that will continue being part of the brand in terms of concept, is a modern
approach to craftsmanship combined with a quite technical, engineered design”
says Vanassibara.
Key SS14 trends: "Raw edges, matt/supple finishes and leathers, use of modern canvas as details, monochrome, light soles with a robust look."
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The design has double leather sole with an
understated platform, also in leather, which adds height with balance and proportion.
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His ideal client is an informed and urban man with a contemporary and individual attitude to dressing. He values honest products and excellent craftsmanship. He has a keen eye for aesthetics and is discerning enough to follow his own style and taste, but he is open to being a little bit adventurous, in particular with shoes and accessories. He enjoys being noticed, but is not an attention seeker.
“If the act of just imagining an accessory or a garment count, then I had a whole wardrobe designed in my head at the age of 8. In fact, a Brazilian journalist once even wrote a story about my "imaginary wardrobe.”
