Diego Vanassibara, A Brand and A Designer You Should Know About (Interview)

Before London Fashion Week starts let’s have a flashback of London Collections: Men on Jan 2013. It was a brilliant time for anyone interested in men’s fashion.

Diego Vanassibara

DiegoVanassibara, shoe designer, has launched his collection at London Collections: Men 2013. The shoes that I love even as a woman. (I have written this many times before; when it comes to shoes & women it's not just an obsession for women shoes) 

He says that he has received fantastically positive response from the visitors - as I could easily guess. One of his most famous statement is: "I design shoes for men to admire, wear and be admired.  After all, they have the right to dream too."

I asked for an interview with him and my first question was if he is going to attend the coming up LFW or not. Apparently he won’t.

But this is not an excuse for us not to have a look at his designs.

Vanassibara grew up in South Brazil, moved to the UK at the age of 22. He has a degree and a diploma from Cordwainers in footwear design and product development.

He is known as a designer who uses new concepts, materials, crafts and construction to produce a beautiful collection of shoes.

For those of you interested in smart but stylish shoes that will last you a long time, then Diego Vanassibara is a brand and designer you should know about.  In my opinion Diego’s designs offer a perfect balance between a classic shoe and fashion forward design. Retailing between £500-£900 they can be called as an investment for style! :)

Trace Publicity Press Day

Photographed by Belinda Bean

When I asked him about the men fashion on AW13/14 he said that he doesn’t approach seasons as a "one off statement". He doesn’t want to create shoes that are highly recognisable by being from a determined season because they get dated very easily. “What I have introduced in the season, and that is something that will continue being part of the brand in terms of concept, is a modern approach to craftsmanship combined with a quite technical, engineered design” says Vanassibara.

Key SS14 trends: "Raw edges, matt/supple finishes and leathers, use of modern canvas as details, monochrome, light soles with a robust look."

The design has double leather sole with an understated platform, also in leather, which adds height with balance and proportion.

His ideal client is an informed and urban man with a contemporary and individual attitude to dressing. He values honest products and excellent craftsmanship. He has a keen eye for aesthetics and is discerning enough to follow his own style and taste, but he is open to being a little bit adventurous, in particular with shoes and accessories. He enjoys being noticed, but is not an attention seeker.

“If the act of just imagining an accessory or a garment count, then I had a whole wardrobe designed in my head at the age of 8. In fact, a Brazilian journalist once even wrote a story about my "imaginary wardrobe.”  

For more Diego Vanassibara shoes visit: www.diegovanassibara.com